Affiliate Marketing Startup – What You Need
While there is not a lot of expense in starting up in affiliate marketing, there are a few things that you need to do if you really want to make money marketing other people’s products. Here are some basic tips to help you line up all your things to do before you ever sign up for that first affiliate program.
Have Your Own Website/Blog
One of the basic needs for any successful affiliate program is to have a website of your own. While it is possible to purchase ad space on sites and to advertise through Google Adwords, this is short term strategy. Setting up a basic web site that has a particular focus will make all the difference in the world to the success of your program.
Keep in mind that your website does not have to be complicated with a lot of flash media, animation or other fancy bells and whistles. In fact, if you plan on focusing your attention on affiliate marketing strategies that target the home consumer, you are better off with a basic site that will load quickly.
While you could choose to go with a free website, you will find it much easier to work with affiliate programs if you go with your own domain name. It is very easy and inexpensive to secure a domain name and space on a remote server these days. Some companies will provide you with both services for a low monthly charge. Often, they may also have basic software to help you design and upload your pages to the server, even if you are not particularly savvy with the technology.
Your Contact Information for Communications
Another important aspect is determining just what your contact information will be, regarding communication with your affiliate program. This would include an email address and physical mailing address. The email address should be one you have set aside specifically for your marketing business. You may find it helpful to obtain a free email address, although you will certainly look more professional if the email address appears to be lead to a business of some sort.
Often, you will have the option of having one email address when you secure a domain name. If that is the case, go this route and use that as your contact for any email correspondence. As far as your physical mailing address, determine where you may want your affiliate checks to be mailed. If you are not secure having the checks come to your home for come reason, secure a post office box.
Online Payment Processing
Online payments are a great way to easily receive your affiliate payments and keep track of your earnings. From this angle, you may want to look into opening an account with one of the more popular online services that send and receive funds. PayPal is one example of such a service. Many people are familiar with PayPal, and just about everyone knows how to use it to send payments. Other popular options are Stripe or Google Wallet. All of these options are reliable, quick, and provide you with financial detail that will allow you to keep up with your earnings easily.
One last tool to set in place before you embark on your first affiliate marketing program is a promotion plan for the website where the ads will reside. This will mean that you have a procedure in place to tie keywords and key phrases back to your site, publish the site on all the major search engines, and also have some content ready to add to the site periodically.
Additionally, you will have located at least a few online business sites where you can post your URL in business listings. Making sure people can find your site during searches is imperative; that is where a lot of your traffic will come from.
Content That is Current
Also, you want the content to change slightly from time to time, so people have a reason to visit your site on a regular basis.
All these methods will greatly increase the chances of clicks on the ads posted on the site.