How NOT to Build Your List

How not to build your listHow NOT to Build Your List

This post contains old information, but it’s certainly not outdated. The same ways of how not to build your list hold true today…

(2012)

I was recently in receipt of an email from a list to which I belong. The list owner took part in an Ad Swap with another list owner. What then happened was a primary example of how not to build your list and hope to build awesome, trusting relationships that will bring long-term benefits to both you and your list.

What Is a List and an Ad Swap?

For those of you who aren’t sure about what a list or an Ad Swap is, I’ll give you a few details. Continue reading How NOT to Build Your List

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